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MarketingSaaSAutomationBig Data
Marketing Automation Platform for B2B SaaS
Built a dedicated marketing automation engine for a fast-growing SaaS company. Unlike Hubspot or Marketo, this system was deeply integrated with their product's event stream, allowing for hyper-personalized messaging based on user in-app behavior.
SaaS Unicorn
2025
5 months
ROI: 500%
System Features
Visual workflow builder for marketers
Real-time event tracking and triggering
A/B testing for email content
Detailed deliverability analytics
Technology Stack
KafkaClickHouseGoNext.js
Project Details
Client
SaaS Unicorn
Year
2025
Timeline
5 months
Category
automation
Technologies
MarketingSaaSAutomationBig Data
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Project Results
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Daily Message Volume
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Email Open Rate Improvement
$0k/yr
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"We needed a tool effectively custom to our user journey. MrTech built a beast of a system that handles our scale effortlessly."
C
CMO
CloudScale SaaS
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